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Frida - single launch & Wyall Style Records label launch / Plastic - EP launch with Tully on Tully

Tickets $10 + BF / $12 on door. Doors 8.00pm

HopeStreet Recordings, Melbourne’s leading light of funk and soul, is announcing the launch of its first imprint label, Wyall Style Records, and their debut release Slowly by lo-fi indie pop band Frida.

The imprint is the brainchild of the artists behind Frida, many of whom are also key members of cinematic soul institution The Cactus Channel. Wyall Style emerges from a house on Wyall St, Brunswick West - a DIY paradise where the band and their associates have been creating and collaborating, unknowingly forming the foundations of a whole new label. Drawing on a fertile network of not just musicians, but film makers and artists of all kinds, Wyall Style aims to bring you music with just as much heart and groove as its parent label, but seen through a different set of glasses. Sometimes warped, sometimes crystal clear, they put out rough and delectable pop, electronic backyard BBQ beats and everything in between.

Joining the night will be long time friends Plastic, who will also be launching their debut EP. Moving forward from previous projects, Plastic is a newly formed alternative five piece of Melbourne locals and Kiwi ex-pats. Plastic are equally at home in the musical streams of alternative acts Wilco and Pavement, as they are in the realms of classic songwriters such as Neil Young and Neil Finn. Their sound is outlined heavily by large guitars, dynamic synth arrangements, coupled together with poignant and introspective lyrics.